Illustrative SENTRA campaign: a printed mailer with sample QR and PIN, a matching laptop landing page, and a mobile survey.

Direct mail, connected.

Give hard-to-reach accounts a reason to respond.

Connect a branded mailer with a short survey and a relevant incentive. Learn what respondents care about and give your sales team useful context for follow-up.

SENTRA / Illustrative campaign

Direct mail Landing page Survey

The direct mail experience

One campaign.
Every step connected.

Give your audience a reason to respond—and your sales team useful information before the conversation begins.

Printed mailer · Single-sided
A physical SENTRA printed sheet with cream paper edges, navy architectural artwork and three response instructions. Fictional format with no active access code.

Share your perspective. Receive a $10 gift card.
Illustrative offer · Actual amounts and terms vary by campaign

Illustrative offer: Share your perspective. Receive a $10 gift card. Actual amounts and terms vary by campaign.

An invitation worth opening — preview

Fictional SENTRA demonstration. Artwork and controls are illustrative; no access code, response or booking is active.

Printed mailer · Single-sided
A physical SENTRA printed sheet with cream paper edges, navy architectural artwork and three response instructions. Fictional format with no active access code.

Share your perspective. Receive a $10 gift card.
Illustrative offer · Actual amounts and terms vary by campaign

The direct mail experience

One campaign.
Every step connected.

Give your audience a reason to respond—and your sales team useful information before the conversation begins.

  1. 01An invitation worth opening

    A branded mailer introduces your campaign and gift card offer, inviting recipients to scan the QR code or visit their campaign link.

    Printed mailer · Single-sided
    A physical SENTRA printed sheet with cream paper edges, navy architectural artwork and three response instructions. Fictional format with no active access code.

    Share your perspective. Receive a $10 gift card.
    Illustrative offer · Actual amounts and terms vary by campaign

    Illustrative offer: Share your perspective. Receive a $10 gift card. Actual amounts and terms vary by campaign.

    An invitation worth opening — preview

    Fictional SENTRA demonstration. Artwork and controls are illustrative; no access code, response or booking is active.

    Printed mailer · Single-sided
    A physical SENTRA printed sheet with cream paper edges, navy architectural artwork and three response instructions. Fictional format with no active access code.

    Share your perspective. Receive a $10 gift card.
    Illustrative offer · Actual amounts and terms vary by campaign

  2. 02A landing page built around your campaign

    Recipients complete access verification using the PIN from their mailer, then reach a branded page that explains the offer and guides them into a short survey.

    sentra.example.invalid Example only
    Matching SENTRA landing-page concept using the same navy, architecture and silver campaign artwork.
    SENTRAAfter access verification · IllustrativeYour perspective is worth something.

    Answer a short survey about your team’s priorities and receive a $10 gift card, subject to campaign eligibility.

    Contact details support follow-up and reward delivery. None are collected in this example.Illustrative amount. Actual reward amounts and terms vary by campaign.

    Illustrative page after access verification. Human verification and the matching printed PIN are required in the campaign experience.

    A landing page built around your campaign — preview

    Fictional SENTRA demonstration. Artwork and controls are illustrative; no access code, response or booking is active.

    sentra.example.invalid Example only
    Matching SENTRA landing-page concept using the same navy, architecture and silver campaign artwork.
    SENTRAAfter access verification · IllustrativeYour perspective is worth something.

    Answer a short survey about your team’s priorities and receive a $10 gift card, subject to campaign eligibility.

    Contact details support follow-up and reward delivery. None are collected in this example.Illustrative amount. Actual reward amounts and terms vary by campaign.
  3. 03Share insights. Earn a gift card.

    Four to six questions capture their interests, challenges, and priorities. Eligible recipients earn the survey gift card after completing the required steps.

    sentra.example.invalid Survey preview
    SENTRAQuestion 1 of 4What is your team’s biggest security priority?

    Eligible survey completion earns a $10 gift card.

    Illustrative survey and amount · Sample selection only. No response is submitted or reward earned.

    Illustrative survey: questions capture interests, challenges, and timing. Contact fields are collected separately. Selecting a sample answer does not complete a survey or earn a reward.

    Share insights. Earn a gift card. — preview

    Fictional SENTRA demonstration. Artwork and controls are illustrative; no access code, response or booking is active.

    sentra.example.invalid Survey preview
    SENTRAQuestion 1 of 4What is your team’s biggest security priority?

    Eligible survey completion earns a $10 gift card.

    Illustrative survey and amount · Sample selection only. No response is submitted or reward earned.
  4. 04Take the conversation further

    Invite respondents to a 1-on-1 call with your team. After they attend and complete a qualified meeting, they unlock a larger total gift card reward.

    SENTRATHE CONVERSATION CONTINUES

    Your perspective.
    A bigger reward.

    Complete the survey. Then take the next step.

    Survey completed$10 reward
    Survey reward
    $10
    After confirmed meeting
    + $40
    Total reward
    = $50

    The sample meeting step

    The $50 card illustrates the total possible reward, not a reward already issued.

    1. Eligible survey completion earns the $10 survey reward.
    2. Schedule a 1-on-1 conversation with the team. Booking alone does not earn the upgrade.
    3. Attend and complete a qualified meeting. After eligible attendance is confirmed, the additional $40 brings the total to $50.

    Example only. No meeting has been booked and no reward has been issued.

    Illustrative offer. Actual amounts and eligibility vary by campaign.

    Take the conversation further — preview

    Fictional SENTRA demonstration. Artwork and controls are illustrative; no access code, response or booking is active.

    SENTRATHE CONVERSATION CONTINUES

    Your perspective.
    A bigger reward.

    Complete the survey. Then take the next step.

    Survey completed$10 reward
    Survey reward
    $10
    After confirmed meeting
    + $40
    Total reward
    = $50

    The sample meeting step

    The $50 card illustrates the total possible reward, not a reward already issued.

    1. Eligible survey completion earns the $10 survey reward.
    2. Schedule a 1-on-1 conversation with the team. Booking alone does not earn the upgrade.
    3. Attend and complete a qualified meeting. After eligible attendance is confirmed, the additional $40 brings the total to $50.

    Example only. No meeting has been booked and no reward has been issued.

Included services

  • Campaign creative
  • Mailer design
  • Landing page + survey
  • Gift card incentive planning
  • Print + mail coordination
  • Response visibility

Final inclusions are confirmed in your proposal. SENTRA examples are illustrative; no recipient information is collected here.

Review and approve

Your creative.
Your feedback.
One workspace.

Review the work, leave comments, and approve the latest version.

Creative being reviewed

Detail of the SENTRA creative in the demonstration review workspace.

Feedback on the latest version

Sample feedback from Morgan Ellis, Demo: review the headline and silver curve across all three layouts.

Approval controls · Demonstration only

Request changes and Approve controls shown in the demonstration screenshot. These pictured controls are not interactive.
Real portal · Illustrative SENTRA campaign · Sample feedback

Review workspace — preview

Illustrative SENTRA campaign. Controls shown in this screenshot are a preview. Scroll across the enlarged image to read feedback and see approval controls.

Illustrative SENTRA campaign in the real client portal: a large navy architectural ad, three file thumbnails, feedback beside the artwork, version 5, and Request changes and Approve controls.

Campaign response visibility

See who responded.
Know what matters to them.

View survey responses, meeting activity, and reward status in one campaign workspace. Give your team useful context for the next conversation.

direct to desk.Campaign workspace
Illustrative Sentra campaign artwork

Sentra • Cloud Security Campaign

Illustrative campaign • Sample data

  • Overview
  • Creative
  • Audience
  • Responses (selected view)
Survey responses
24
Meetings booked
8
Attendance confirmed
5

Sample respondents Four fictional examples

  • Alex Morgan

    Northstar Tech

    Survey completed

    What they shared

    Area of interest
    Cloud security
    Main challenge
    Visibility across systems
    Project timeframe
    Within six months

    Campaign activity

    Meeting
    Booked
    Attendance
    Pending
    Survey reward
    Issued
    Meeting reward
    Pending attendance

    Booking alone does not confirm attendance or earn a meeting reward.

Illustrative sample data. Response visibility reflects recorded digital activity, not physical mail opens.

  • Responses tied to your campaign
  • Original survey answers
  • Meeting and reward status

You bring the campaign.

  • Your goals and content.

    Tell us what you want to say, who you want to reach, and your requested timing.

  • Your brand assets.

    Supply your brand assets and existing creative for the agreed campaign.

  • Your mailing list.

    You provide the mailing list and confirm it is appropriate for the campaign.

We plan the program.

  • Creative and digital experience.

    We connect the mailer, branded landing page, survey, incentive offer, and agreed meeting invitation around your campaign.

  • Print, postage, and incentive budget.

    Your direct-mail campaign is paid in full upfront before campaign work begins, including the agreed services, printing, postage, fulfillment, and the full approved gift card budget for survey and meeting rewards. Your proposal itemizes these costs, any minimum printing budget, and incentive administration separately from creative-only pricing.

  • Scope and schedule confirmed by proposal.

    We confirm the plan, costs, and timing through the required review, payment, and production-release checks.

Common questions

A few practical
questions.

What is included?

We plan a connected campaign around your goals: mailer creative, a branded landing page, a short survey, the incentive offer, and the path to a conversation with your team. Your proposal confirms the creative deliverables, hosting, production, mailing, and reporting included.

How do incentives work?

Eligible recipients earn a gift card for completing your campaign survey. A separate additional reward can follow a completed, qualified 1-on-1 meeting: your team confirms completion in the portal, then the Direct to Desk owner reviews and approves the upgrade.

For example, a campaign might offer $10 for the survey and an additional $40 after the meeting and approval, bringing the total reward to $50. The additional payment is the approved difference, not another payment of the full total. Amounts, eligibility, limits, and delivery timing are agreed before launch. Booking a meeting alone does not qualify for the larger reward.

Who provides the mailing list?

You provide the audience list and confirm it is appropriate for your campaign. We use the approved list to coordinate the mailer and its connected digital experience.

How is the schedule confirmed?

We establish the schedule around your assets, audience list, creative approvals, landing page and survey setup, incentive funding, and print production. Your proposal confirms the planned milestones and mailing timeline.

What costs are included in the proposal?

Your proposal identifies campaign services, printing and fulfillment, postage, landing page hosting, and any agreed extras. Gift card funding and incentive administration are shown separately so you can see how much is allocated to recipient rewards. The full agreed direct-mail campaign cost, including the approved budget for both survey and meeting rewards, is due upfront before campaign work begins. Separately purchased digital creative services retain their own payment terms.

Where are campaigns available?

Direct to Desk serves US campaigns and US recipients. Campaign reward amounts and payments are in US dollars (USD).

What can we see, and who handles follow-up?

The reporting included in your proposal helps your team understand campaign responses and prepare for follow-up. Survey answers provide context about each respondent’s interests and priorities.

Your team handles the sales conversation. Direct to Desk coordinates the campaign experience and the incentive process agreed in your proposal.

Let’s get started

Ready to put your campaign
in their hands?

Plan my direct mail campaign

Tell us your goals, audience, and timing. We’ll prepare a scoped proposal.

Start your campaign in your private portal. Choose a mailer style; your creative partner handles design, file preparation, and printer coordination offline. Scope, approval, and funding are agreed before production.